在数字时代背景下,大学生就业市场面临前所未有的挑战与机遇。技术快速发展和产业升级导致市场对毕业生专业技能、综合素质和创新能力要求日益提高,就业竞争愈发激烈。当前大学生就业现状表现出就业压力增大、结构变化、意向转变及区域差异显著等特点。针对这些变化,高校需加强职业规划教育、深化实践活动、提升求职技能及加强职业心理咨询,提供精准、个性化的就业指导。毕业生需提升自身专业技能和综合素质,紧跟技术前沿,树立正确的就业观念。社会各界也应加强对毕业生的关注和支持,提供政策和资金支持,营造包容理解的就业氛围。只有通过多方合作与支持,毕业生才能更好地适应市场需求,实现顺利就业,为数字时代发展贡献力量。In the digital era, the employment market for college students is facing unprecedented challenges and opportunities. Rapid technological advancements and industrial upgrades have led to increasingly higher demands on graduates’ professional skills, comprehensive qualities, and innovative capabilities, intensifying employment competition. The current employment situation of college students is characterized by increased employment pressure, structural changes, shifts in employment preferences, and significant regional disparities. In response to these changes, universities need to strengthen career planning education, deepen practical activities, enhance job-search skills, and provide professional psychological counseling while offering precise and personalized employment guidance. Graduates should improve their professional skills and comprehensive qualities, keep abreast of technological frontiers, and establish correct employment attitudes. All sectors of society should also strengthen their attention and support for graduates, provide policy and financial support, and create an inclusive and understanding employment atmosphere. Only through multi-party cooperati